Tag Archives: Public relations agency

Leo’s Daily Tip – Today, On Rational Marketing for a Covid Crisis Comeback

Leo’s Rational Marketing Tips For A Quicker #Covid19 Crisis Comeback – Make marketing a higher priority in your budgeting. Bean counters cutting expenses won’t drive revenue and cash flow, which is what is needed now. #coronavirus #covid19

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Rational Marketing Tips For A Quicker #Covid19 Crisis Comeback – Brainstorm and analyze how your business and your customers have changed during these times, for better and for worse. Discuss what you have learned as you build new paradigms into your strategy. #coronavirus #covid19

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Rational Marketing Tips For A Quicker #Covid19 Crisis Comeback – Don’t wait until things reopen, prepare your reentry marketing strategy now. Have your plan ready to hit the ground running as soon as restrictions have been lifted and you’ll get the jump on most others who will be slow to kick their marketing back in gear. #coronavirus #covid19

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Leo’s Daily Tip – Today, Rational Marketing During Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– is your marketing ready for the first days back to work? Create a blitz strategy for the first 2-4 weeks, consisting of media, message, promoted product/service or deal, frequency and more to get your sales up and running while competitors are still napping. #coronavirus #covid19

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– Working on your thought leadership, have you thought about being interviewed on a blog? Research blogs in your specialty and reach out to them. Once recorded, promote to your list and post online. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– what do you think your customers are searching for, relating to your business, during these times? Develop or enhance your Google Adword campaign around those key words and phrases you believe your customers will use. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– people have come up with highly creative ways to communicate and to get things done during these times. Use an app like #zoom for brainstorming with your team about marketing ideas to reach customers and develop new ones. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– the mail continues to get through these days, which makes direct mail a valuable medium. People have time to read. Printers & mail shops can be engaged online to send newsletters, product specific postcards, an online offer, tips and more. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Rational Marketing during Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– unfortunately we all have downtime these days. Take some to create a list of what is really different about your products or services. What are 3-5 things that both differentiate you from competitors and are meaningful to customers (hint: we really care about our customers doesn’t count). #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Rational Marketing During Covid-19

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– don’t just tell customers you’re there for them, give them ideas how they can use your services. Make a list of services/products you can provide during these times and send an email, add to your Website, post in social media, etc. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Crisis Communications

Leo’s Daily Tip: Rational marketing during #Covid19 crisis- No business may be happening for you because customers can’t get in touch with you during these times. Remember to forward the key business phone number to an employee offsite who can monitor incoming calls. Also put contact info on home page. #coronavirus #covid19us

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Leo’s Daily Tip – Today, on Crisis Communications

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– do you believe this crisis will end?  Whether you’re B2C or B2B, get prepared to be noticed (and to generate immediate sales) with a jaw-dropping offer and be ready to promote it the minute we’re out of lockdown. Only offer it for a very limited time.

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Leo’s Daily Tip – Today, On Crisis Communications

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– looking for information about your customers and how they think about you and your products? Now is a good time to do market research because people have more time to fill out your survey. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Crisis Communications

Leo’s Daily Tip: Rational marketing during #Covid19 crisis – unfortunately, we are all faced with a lot of down time. Use it to review your Website and other marketing materials. Review the look, case studies, messages etc. In normal times, you never seem to have time to pay attention to these. Now you do. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Crisis Marketing

Leo’s Daily Tip: Rational marketing during #Covid19 crisis– although for most companies during these times, an out and out sales message will not be well-received, it’s important to keep your brand out front with topics like: 1) posted tips (like this), 2) free video training or info webinars, 3) humor, 4) good news how employees are helping communities, 5) creating virtual events online, etc. #coronavirus #covid19us

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Leo’s Daily Tip- Today, On Crisis Marketing

Leo’s Daily Tip: Rational marketing during #Covid19 crisis–have you developed your reentry marketing plan? While most businesses will be slow to kick their marketing back in gear. Don’t be. Be sensitive to the environment but assertive to take advantage of competitors being asleep still. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Crisis Communications

Leo’s Daily Tip: Rational marketing during #Covid19 crisis–While most companies have turned out the lights on their marketing programs, get the jump on competitors by keeping your message out there through social media, email, publicity in industry media and more. #coronavirus #covid19us

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Leo’s Daily Tip – Today, On Crisis Marketing

Leo’s Daily Tip: Rational marketing during #Covid19 crisis–5 ways to keep selling your products: 1) by online ordering, 2) as take out or no contact delivery, 3) Skype or phone consultation, 4) online or typed chat consultation, 5) as repair or maintenance services. #coronavirus #covid19us

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Leo’s Daily Tip-Today, On Crisis Marketing

Leo’s Daily Tip: Rational marketing during #Covid19 crisis –Frequency and consistency are the keys to success in social media during normal times. Now during these challenging times, that is true even more. Add another day or two to your posting schedule to keep your brand tops in awareness. #coronavirus #covid19us

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Leo’s Daily Tip – Today, Covid-19 Crisis Marketing

Leo’s Daily Tip: Rational marketing during #Covid19 crisis-now is a good time to enhance your brand as a thought leader. Revise your message. Craft it to have less focus on selling & more on educational so followers learn something while your stature grows. #coronavirus #covid19us

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Health Care Protection Tips and Ideas for Employers and Individuals

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