“Pinning” posts to stay at the top of your feed can be valuable. But remember to change the post every few weeks or it too will become unnoticed like the wallpaper.
Ever notice when you’re at networking or a party and someone just starts blabbin’ a story? Wonder why they think you might be interested in that? Consider your own ad stories and make them what people want to hear.
When was the last time you called or shopped your own company or called your own customer service? Make a monthly regimen of test-connecting like a customer would.
I was dining out Friday night and it was a disaster- food, service, even glassware. Staff was contrite but without power/training to make things right. Thinking about your CRM? Do your employees have the power to diffuse disasters?
Were you disappointed with #causemarketing messages on the #superbowlcommercials ? Who remembers the companies? To work, the cause needs to tie in with the brand and brand message. @toyota @dodgeram Kudos to @budweiser
It was a great win and valuable marketing lesson from Doug Peterson, head coach of #superbowlchampions Create your brand, your plan, stay focused and never ease up on consistency. #thoughtleadership
#publicrelations is not only about telling a great story, it’s about convincing writers or influencers that your story will be interesting to their readers or followers.
Customers have questions, usually outside the hours of 9-5. Make it easier for them to ask questions by chat, twitter or email connection, especially outside of business hours.
#publicrelations pitches work best when you target a writer and personalize your message to them and why a topic would be of special interest to his-her readers.
Health Care Protection Tips and Ideas for Employers and Individuals
. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations
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