Careful, sometimes when keyword optimization is too good, search engines get suspicious and you actually loose status. Keep content natural.
Ad Musings
. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Internet, Social Media & Public Relations
Category Archives: SEO (Search Engine Optimization)
Advertising, Business To Business (B2B), Daily Tips, Internet/Website Design, SEO (Search Engine Optimization)
Leo’s Daily Advertising Tip – On Speaking at the Union League
Speaking is an important to generating thought leadership. Here is Eve Levinson And I speaking at the Union League Business Leadership Forum this morning on the importance of keywords in your marketing campaign and in generating results.
Leo’s Daily Advertising Tip – On the Internet
Great to be speaking tomorrow on the value of key words at the Union League with our social media mgr. Eve Levinson. What keywords do you fight for?
Leo’s Daily Advertising Tip – On Search Engine Optimization
Improve Goggle search results with long-tail keywords that demonstrate you answer questions people are searching for. #SEO
Leo’s Daily Advertising Tip – On SEO
Wonder if your #SEO can be improved? Do a google search on your key product or benefit. If you’re not on the first page, the answer is YES!
Leo’s Daily Advertising Tip – On Website Design
Look at your home page and count how many of your important keywords are listed there? Add them so search engines can find you for what you do best.
Advertising, Business To Business (B2B), Daily Tips, SEO (Search Engine Optimization), Social Media, Uncategorized
Leo’s Daily Advertising Tip – On Digital Marketing
Regarding SEO, many national or global firms ignore or overlook the potential of ranking high in local search & may miss many opportunities by not securing your local search identity/location.
Leo’s Daily Advertising Tip – On Social Media
Using a #content service is almost as bad as using canned content because it’s generic & disconnected from customers/clients, their interests & your brand.
Business To Business (B2B), Daily Tips, SEO (Search Engine Optimization), Social Media, Uncategorized
Leo’s Daily Advertising Tips – On Digital Marketing
Experiment with digital content that ultra-niche target so that those keywords can be picked up by true targets to become followers and customers.
Leo’s Daily Advertising Tip – On Social Media
Research your hashtag before using it. As clever as it might be, if no one is following it, it won’t be seen by anyone outside your followers #B2B
Leo’s Daily Advertising Tip – On Public Relations
How does the media get to know you? Send frequent releases detailing your expertise for high share of mind instead of just sending out faux news stories.
Leo’s Daily Advertising Tip – On Social Media
Stuck for content? Check out some of the tools demonstrating the most popular keywords in your industry. Write for those topics since that’s what people are searching for.
Leo’s Daily Advertising Tip – On Internet Marketing
Pictures are valuable, right? Not if they slow your load time to less then 5 seconds. Use fewer images if they slow things down or risk getting passed over by prospects.
Leo’s Daily Advertising Tip – On Social Media
Looking for relevant keywords in your video. Type the script into the description box and YouTube will automatically find your keywords.
Leo’s Daily Advertising Tip – On Social Media
Stuck for content ideas? Take a look at some of your old data and recycle it using a new angle, links or conclusions to generate attention.
Leo’s Daily Advertising Tip – On SEO
Want to be number one for SEO? Search on your keyword. Who is first now? What are they doing on their Website, blog and other places to become known? Try doing more of those things too.
Leo’s Daily Advertising Tip – On SEO
How small firms compete in SEO & pay-per-click…highly competitive words like “injury lawyer” have less competition & lower cost when you put your town first: “Philadelphia injury lawyer”.
Leo’s Daily Advertising Tip – On Search Engine Optimization
#SEO marketing may be less valuable if your business is not something that people typically search by keyword online or is so innovative that people won’t know what to search for.
Leo’s Daily Advertising Tip – Message
Upgrade your content. Search engines have upgraded away from keyword rich selections to reader-useful selections. If you don’t have time, retain ghost writers for quality.
Leo’s Daily Advertising Tip – Social Media
Test your keywords using them as hashtags. Keep the ones that generate engagement & experiment with new ones to improve your keyword list.
