Category Archives: SEO (Search Engine Optimization)

Leo’s Daily Advertising Tip – On SEO

After developing a list of keywords, rate them on a scale of 1-10 relative to your product or Website copy & the likelihood of customers searching with them.

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Leo’s Daily Advertising Tip – On SEO

#SEO tip-don’t get too clever describing your product or service in your Website. Make sure the most basic words are used to attract the most traffic

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Leo’s Daily Advertising Tip – On SEO

Work on figuring out your competitor’s keywords to indicate what is important to them and their customers & how it relates to your business.

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Leo’s Daily Advertising Tip – On Search Engine Optimization (SEO)

SEO tip: update your Website frequently adding photos, press releases, additional copy and more to appear active to search engines.

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Leo’s Daily Advertising Tip – On Search Engine Optimization (SEO)

Careful, sometimes when keyword optimization is too good, search engines get suspicious and you actually loose status. Keep content natural.

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Leo’s Daily Advertising Tip – On Speaking at the Union League

UnionLeagueKeywords talkSpeaking is an important to generating thought leadership. Here is Eve Levinson And I speaking at the Union League Business Leadership Forum this morning on the importance of keywords in your marketing campaign and in generating results.

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Leo’s Daily Advertising Tip – On the Internet

Great to be speaking tomorrow on the value of key words at the Union League with our social media mgr. Eve Levinson. What keywords do you fight for?

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Leo’s Daily Advertising Tip – On Search Engine Optimization

Improve Goggle search results with long-tail keywords that demonstrate you answer questions people are searching for. #SEO

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Leo’s Daily Advertising Tip – On SEO

Wonder if your #SEO can be improved? Do a google search on your key product or benefit. If you’re not on the first page, the answer is YES!

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Leo’s Daily Advertising Tip – On Website Design

Look at your home page and count how many of your important keywords are listed there? Add them so search engines can find you for what you do best.

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Leo’s Daily Advertising Tip – On Digital Marketing

Regarding SEO, many national or global firms ignore or overlook the potential of ranking high in local search & may miss many opportunities by not securing your local search identity/location.

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Leo’s Daily Advertising Tip – On Social Media

Using a #content service is almost as bad as using canned content because it’s generic & disconnected from customers/clients, their interests & your brand.

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Leo’s Daily Advertising Tips – On Digital Marketing

Experiment with digital content that ultra-niche target so that those keywords can be picked up by true targets to become followers and customers.

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Leo’s Daily Advertising Tip – On Social Media

Research your hashtag before using it. As clever as it might be, if no one is following it, it won’t be seen by anyone outside your followers #B2B

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Leo’s Daily Advertising Tip – On Public Relations

How does the media get to know you? Send frequent releases detailing your expertise for high share of mind instead of just sending out faux news stories.

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Leo’s Daily Advertising Tip – On Social Media

Stuck for content? Check out some of the tools demonstrating the most popular keywords in your industry. Write for those topics since that’s what people are searching for.

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Leo’s Daily Advertising Tip – On Internet Marketing

Pictures are valuable, right? Not if they slow your load time to less then 5 seconds. Use fewer images if they slow things down or risk getting passed over by prospects.

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Leo’s Daily Advertising Tip – On Social Media

Looking for relevant keywords in your video. Type the script into the description box and YouTube will automatically find your keywords.

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Leo’s Daily Advertising Tip – On Social Media

Stuck for content ideas? Take a look at some of your old data and recycle it using a new angle, links or conclusions to generate attention.

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Leo’s Daily Advertising Tip – On SEO

Want to be number one for SEO?  Search on your keyword. Who is first now? What are they doing on their Website, blog and other places to become known? Try doing more of those things too.

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