Trend #3 from my article in the Philadelphia Business Journal on 10 key #marketingtrends for 2021. https://www.bizjournals.com/philadelphia/news/2020/12/28/trends-disrupt-redefine-marketing-2021-column.html
3) Brand awareness and market share leadership will change in many industries. As many companies pull back in 2021, valuable opportunities will present themselves to overtake industry leaders. #bizjournal