B2B? People may actually want to be on your email list. Make sure your Website & social media have easy email capture and that you watch the new addresses to add them to your list.
A press release must communicate your news but in a way that inspires curiosity so the reader wants to know more about the story.
Has your business received positive reviews? Select some and reprint them and/or post them in other social media, your Website, etc.
Press releases are news not promotion. Take another read to eliminate any promotional or non-newsy words or facts from your release.
Health Care Protection Tips and Ideas for Employers and Individuals
. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations
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