Ad Musings

It’s only 3 months until September, the start of the primary selling season for most. Don’t wait until the last minute to plan marketing. Start today & be ready for success

On competitive intelligence: What keywords most interest your competitors? Use Google Keyword Planner tool, but put their URL in the box to be researched.

Does your marketing funnel have a wide opening at the top? Perhaps it should have a narrower opening indicating how you more efficiently bring in more targeted leads.

Have you thought about your anatomy of the sale – where do more customers get stuck during the process? How can you smooth this out?

“Criticism may not be agreeable, but it is necessary. It fulfills the same function as pain in the human body. It calls attention to an unhealthy state of things.” Winston Churchill

Have you thought about your anatomy of the sale – all the steps a buyer makes on the road to buying from you? How can you make that easier?