December | 2014 | Ad Musings

Winter is a good time to advertise or sponsor weather related media, features, and Websites as people are more inclined to check in for the latest weather news.

Tagged Ad Agency, Advertising Agency, Advertising Tips, B2B Advertising, Old City ad agency, Philadelphia ad agency

Dec 22 2014

Advertising, Daily Tips, Social Media

Leo’s Daily Advertising Tip – Social Media

Unless you’re out of work or looking for the next step, don’t make your LinkedIn profile resemble your resume. Write it in a way that might appeal to a potential client.

Tagged Ad Agency, Advertising Agency, B2Bsocialmedia, Old City social media, Philadelphia social media, social media agency

Dec 19 2014

Advertising, Daily Tips, SEO (Search Engine Optimization), Social Media

Leo’s Daily Advertising Tip – Blog Marketing

When you’re writing a blog post, have a keyword in mind. Try to use that keyword at least 2-3 times in the post.

Tagged Ad Agency, Advertising Agency, B2Bsocialmedia, Old City social media, Philadelphia social media, social media agency

Dec 18 2014

Brand Strategy, Daily Tips, Public Relations

Leo’s Daily Advertising Tip – Public Relations

Consider leveraging your PR message by preparing a joint release with some of your strategic partners and then distributing it to each of your lists.

Tagged Advertising Agency, B2Bpublic relations, Old City public relations, Philadelphia public relations, public relations

Dec 17 2014

Advertising, Daily Tips, Email Marketing

Leo’s Daily Advertising Tip – Email Marketing

Email tip – put a number in your headline, for example,”6 tips for advertising success.” It attracts attention and engagement.

Tagged Ad Agency, Advertising Agency, Advertising Tips, B2B Marketing, Old City ad agency, Philadelphia public relations

Dec 16 2014

Advertising, Daily Tips, SEO (Search Engine Optimization), Social Media, Website Design

Leo’s Daily Advertising Tip – Search Engine Optimization

Many search engine optimization (SEO) companies are just content mills. Although search engines may respond to quantity and keywords but, take care because your customers prefer about quality over quantity.

Tagged Ad Agency, Advertising Agency, Advertising Tips, B2Bsocialmedia, Old City social media, Philadelphia social media, social media agency

Dec 15 2014

Advertising, Daily Tips

Leo’s Daily Advertising Tip – Content

Minimal copy is best in small online ads, but include a direct call to action or people probably won’t know what action you’d like them to take.

Tagged Ad Agency, Ad tips, Advertising Agency, Advertising Tips, B2B Advertising, B2Bsocialmedia, Old City social media, Philadelphia social media, social media agency

Dec 12 2014

Daily Tips, Social Media

Leo’s Daily Advertising Tip – Social Media

Write posts like you’re conversing with a human. Too many just relate a fact or point. Connect with a follower as a person and you’ll stimulate engagement.

Tagged Ad Agency, Advertising Agency, Advertising Tips, B2Bsocialmedia, Old City social media, Philadelphia social media, social media agency

Dec 11 2014

Advertising, Daily Tips

Leo’s Daily Advertising Tip – Email Marketing

To prevent emails from becoming spam, first send a test email to addresses at each of the major email providers (gmail, yahoo, hotmail, etc.) to make sure your email gets through.

Tagged Ad Agency, Ad tips, Advertising Agency, Advertising Tips, Old City ad agency, Philadelphia ad agency

Dec 09 2014

Daily Tips, Public Relations, Strategic Planning

Leo’s Daily Advertising Tip – Cause Marketing

Cause marketing tip: not all sponsorships involve cash contributions. Consider giving products, services, meeting space etc. to non-profits as a valuable way to help them.

Tagged Ad Agency, Advertising Agency, Advertising Tips, Old City public relations, Philadelphia public relations, public relations

Dec 05 2014

Daily Tips, Strategic Planning

Leo’s Daily Advertising Tip – Strategic Planning

Business books as gifts? What’s your favorite? http://www.inc.com/geoffrey-james/top-10-influential-business-books-of-all-time.html

Tagged Ad tips, Advertising Tips, Old City ad agency, Old City public relations, Old City social media, Philadelphia ad agency, Philadelphia public relations

Dec 04 2014

Advertising, Daily Tips

Leo’s Daily Advertising Tip – Outdoor Advertising

Outdoor advertising is a strong awareness medium. Where people get tripped up is when they try to use it to generate direct response as well.

Tagged Ad Agency, Ad tips, Advertising Agency, Advertising Tips, Old City ad agency, Philadelphia ad agency

Dec 03 2014

Business To Business (B2B), Daily Tips, Strategic Planning

Leo’s Daily Advertising Tip – Strategic Planning

It’s time to initiate your new marketing program for 2015, but wait, have your employees been completely briefed about it and what you plan to accomplish so they’re working on the same page?

Tagged Ad tips, Philadelphia ad agency, strategic planning

Dec 02 2014

Daily Tips, Strategic Planning

Leo’s Daily Advertising Tip – Strategic Planning

#Reverseshowrooming holiday advantage: bricks & mortar retailers should make returns easy and promote it, especially versus wrapping and shipping back to online retailers.

Tagged strategic planning

Ad Musings

. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Monthly Archives: December 2014

Leo’s Daily Ad Tip – Email Marketing

Leo’s Daily Advertising Tip – Guerrilla Marketing

Leo’s Daily Advertising Tip – Advertising

Leo’s Daily Advertising Tip – Public Relations

Leo’s Daily Advertising Tip – Email Marketing

Leo’s Daily Advertising Tip – Email Marketing

Leo’s Daily Advertising Tip – Cause Marketing

Leo’s Daily Advertising Tip – Outdoor Advertising

Leo’s Daily Advertising Tip – Strategic Planning

Leo’s Daily Advertising Tip – Strategic Planning

. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Monthly Archives: December 2014

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