Monthly Archives: September 2014

Leo’s Daily Advertising Tip – Cause Marketing

Consumers won’t pay more for cause-connected products/companies but all things being equal, they prefer the cause-related company. This means causes add value. How does your company account for its cause value?

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Leo’s Daily Advertising Tip – Social Media

On LinkedIn you’re not stuck with those bogus endorsement categories (e.g. Loves cats) random people have added to your list. To delete an endorsement category, go to main menu in LinkedIn, edit profile, edit skills & profile, and delete bogus skills.

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Leo’s Daily Advertising Tip – Strategic Planning

Marketing strategy – gurus always talk about 3 year and 5 year plans. Think shorter timing, too-a 1 year plan. What will your company do to evolve? What will it look like in just one year?

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The Health Care Mind

Health Care Protection Tips and Ideas for Employers and Individuals

Ad Musings

. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Branding, Websites, Social Media & Public Relations

Silverman Leadership

writer, speaker and advisor on effective leadership

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