Leo’s Daily Ad Tip – Pay-Per-Click Advertising

Pay per click copy should often NOT state the obvious. For example using the word “holiday” is much used but probably won’t bring as much interest in your ad as more item specific copy.

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. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Internet, Social Media & Public Relations

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writer, speaker and advisor on effective leadership