Monthly Archives: December 2013

Leo’s Daily Ad Tip – Strategic Planning

2014 guide to making New Year’s resolutions for business: Make them real and achievable. Example: don’t say “I’m going to delegate more.” Rather choose specific projects you plan to delegate and implement them.

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Leo’s Daily Advertising Tip – B2B Marketing

B2B marketers should look into industry forums and conferences as the best sources of leads and exposure. Build positive relationships and they will come to you when they need your services.

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Leo’s Daily Advertising Tip – Search Engine Optimization (SEO)

SEO tip for smaller businesses, encourage other businesses, organizations, charities, directories and others to list your company name on their sites as a sponsor or vendor to give you more credibility with search engines.

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Leo’s Daily Ad Tip – B2B Marketing

Too many B2B marketers think that special offers are just for consumer businesses. Free time, whitepapers, initial analysis and other ideas create urgency and motivate people to act sooner than later.

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Leo’s Daily Ad Tip – B2B Marketing

B2B marketing: who’s answering your phone and what do they know to tell incoming new business calls? They are part of the marketing team, too. Give them the training they need to keep the sale on track and moving forward.

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Leo’s Daily Ad Tip – Strategic Planning

“Reverse showrooming” tip. Are your salespeople as smart as your customers? During slow times, ask them to shop for items they sell in the store online and report about what they find.

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The Health Care Mind

ACA/Obamacare News, Tips, & Ideas For Business

Ad Musings

. . . . . . . . . . . . . . . . . . . . . Cogitations, Ruminations & Recommendations . . . . . . . . . . . . . . . . . . . . . From GroupLevinson Advertising, Internet, Social Media & Public Relations

Silverman Leadership

writer, speaker and advisor on effective leadership

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